With over 60 years of history of television broadcasting in Japan, Tokyo Broadcasting System Television, Inc. (TBS) constitutes one of the largest media conglomerates in Japan encompassing a wide range of media and business activities including broadcast, content production and domestic/overseas distribution. Continuing to grow in importance as a major content provider to the world, TBS has sold tens of thousands of episodes of more than a thousand programs in over 160 countries across five continents.
Japanese broadcaster TBS is heading to Mipcom with the results of its global expansion plan, including new deals, strategic partnerships and fresh formats that will be unveiled in Cannes.
In 2024, Japan’s TBS positioned itself for a new chapter in its international growth, declaring the year its “first year of global business expansion.”
Last year, Katsuaki Setoguchi, executive officer for the Global Business division at TBS Holdings, told C21 that the company was accelerating its global expansion by leveraging the expertise it had built through years of producing hit programmes, while stepping up co-development and partnerships with international players.
One year on, that strategy is beginning to bear fruit, with new commissions, co-development projects, international reboots and direct format sales translating TBS’s global ambitions into tangible results.
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